Privacy and Cookie Policy
Effective Date: 08/29/2025

1. Introduction
We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, and disclose information when you are visiting the Website. It also provides details about our use of cookies and how you can manage them. By continuing to use the Website, you agree to this Privacy Policy.
 

2. Data Collection
When you are visiting the Website, we may collect the following types of information:

• Personal Data: Your name, email address, phone number, organization, and any other information you voluntarily provide.
• Usage Data: Information about how you use the Website, such as pages visited, time and date of access, time spent on pages, referral sources, and browser type.
• Cookies and Tracking Technologies: Files or scripts stored on your device that help us recognize your browser, remember your preferences, and understand how you interact with the Website.

 

3. How We Use Your Data
We may use your data for purposes including:

• To provide, operate, and maintain the Website.
• To communicate with you, including responding to inquiries or sending updates.
• To analyze Website performance, monitor usage, and improve user experience.
• To detect, prevent, and address technical issues, fraud, or security risks.
• To comply with legal or regulatory obligations.

 

4. Legal Basis and Data Subject Rights (GDPR)
If you are located in the European Economic Area (EEA), we process your personal data only when we have a lawful basis, such as:

• Your consent.
• The performance of a contract with you.
• Compliance with a legal obligation.
• Protection of your vital interests.
• Our legitimate interests, provided these do not override your fundamental rights.

You have the following rights under GDPR:

• Right to access your data.
• Right to correct inaccurate or incomplete data.
• Right to request deletion of your data (right to be forgotten).
• Right to restrict or object to processing.
• Right to data portability.
• Right to withdraw consent at any time.
• Right to complain to a supervisory authority.

To exercise these rights, please contact us.
 

5. Cookie Policy and Compliance

5.1 Cookies as Personal Data
Cookies and similar technologies can be considered personal data when they identify you. Under GDPR and the ePrivacy Directive (the "Cookie Law"), consent is required before setting any non-essential cookies. Essential cookies that enable the Website to function are exempt.

5.2 Cookie Types We Use

• Strictly Necessary Cookies: Required for core Website functions such as security, network management, and accessibility.
• Performance and Analytics Cookies: Help us understand how visitors use the Website, which pages are most popular, and how to improve the user experience.
• Functional Cookies: Remember your preferences, such as language or region.
• Targeting or Advertising Cookies: Used to deliver relevant ads and measure their effectiveness.

5.3 Cookie Consent

• We ask for your explicit consent before placing non-essential cookies such as analytics or advertising cookies.
• Consent is given through a clear action, such as selecting options in our cookie banner.
• You can manage or withdraw your consent at any time by adjusting your browser settings or using the cookie preferences tool provided on the Website.
• We maintain records of consent to demonstrate compliance.

5.4 Cookie Banner and Transparency

• When you first visit the Website, a cookie banner will inform you of our cookie use and allow you to accept or reject non-essential cookies.
• This Privacy Policy provides details about the cookies we use, their purposes, and how long they are stored.

5.5 Third-Party Cookies
Some cookies are set by third-party services integrated into the Website:

• Google Analytics: Tracks and reports Website traffic and user behavior.
• YouTube: Sets cookies when you view or interact with embedded video content.
• HubSpot: Provides customer relationship management and marketing tools.
• Microsoft Clarity: Provides session recording and heatmap analytics to help understand user interactions.
  

These third parties have their own privacy policies. Non-essential cookies from third parties are only set if you consent.
 

6. Data Sharing and Security

• We may share data with trusted service providers who assist us in operating the Website. These providers are bound by contractual obligations to protect your data.
• We take technical and organizational measures to protect your data against unauthorized access, loss, or misuse.

 

7. Data Retention
We keep your personal data only for as long as necessary to fulfill the purposes described in this Privacy Policy or as required by law. For example, contact details provided for communication will be retained as long as necessary to respond to your inquiry. Consent records for cookies will be kept for up to 12 months, after which you may be asked to renew your consent.
 

8. Updates to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on the Website with a new effective date. You are encouraged to review this page regularly to stay informed.
 

9. Contact Us
If you have questions or would like to exercise your privacy rights, please contact us:

• Email: [email protected]